Jeff and Andy, created Harry’s because they were tired of overpaying for overdesigned razors, and of standing around waiting for the person in the drugstore to unlock the cases so they could actually buy them. When they asked around, they learned lots of guys were upset about the situation too, so they decided to do something about it.
Harry’s designer asked A2A to make full-functioning prototype boxes for a new shave company called Harry’s. The boxes became the final packaging for the Truman and Winston sets as well as the stand-alone razor. We built the razor box with a hinged lid; thermoformed tray to hold the razor and blades; and then attached a unique string closure that tied to keep the box closed. The Winston and Truman sets were two-part boxes with thermoformed trays holding a razor, shaving cream and blades.
We liked the client and the packaging so much, we bought Harry’s razors and have a blade subscription.