The Visionist

Problem

Create a jacket comp for the debut novel from Rachel Urquhart.

Solution

Working directly with the jacket’s designer, Keith Hayes, we landed on
 using a technique we often use on financial cards, the concept of split core. Discussing projects in advance and integrating techniques used in different fields, leads to innovative solutions.

  • Vellum
  • Direct Image Printing
  • Metallic Ink
  • Foil Stamping
  • Embossing

The title of the book and the author print on top of vellum in an embossed white foil stamped block, with the gold leaves reverse printing on the back of the vellum. The image of the young girl prints directly on to the book case. These 3 levels of printing create a unique visual and interesting depth to the imagery.